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Poultry Farming in Nigeria: More Mistakes to Avoid in the Business   Leave a comment

Poultry Farming in Nigeria: More Mistakes to Avoid in the Business

The tendency of the average Nigerian investor is to set up a business on a foundation beyond his knowledge and experience because he sees others doing it. He starts a poultry farm as a large investment of capital and stock which will require immense amounts of energy and funds to maintain which may be beyond his capability.

Some investors have set up, misled by fantastic statistics which make them believe that poultry business is the quickest route to become a millionaire overnight. For example, i read where a poultry promoter gave the impression that one can invest N100, 000.00 to raise up to 1000 broilers and reap 3million. Deception!

Some starters rely on such dubious statistics generated by some arm chair consultant. Some are attracted by the earning potentialities but give no thought to the other side of the coin in the business.
One mistake being made by many inexperienced starters is working out unrealistic profit and cost expectations. One needs to understand the factors or situations that makes realistic profit expectation realizable in poultry farming to be able to make a realistic income forecast.

The best advice is to start modestly on a small scale and in the process of managing it; the owner will be able to know how much can be made from the business. This way, experience can be gained without having to pay high prices for it as in a large first investment. That is the best way for an inexperienced starter to start a poultry farm.

If you are a green horn and have the financial capability to rear 5000 chickens, you may start with 1000 in the first cycle. Based on experience and profits gained, increase the stocks gradually, say every 12 months until the planned maximum capacity is achieved. You can use the profits earned in one cycle to commence another cycle.

In my own opinion, it is not wise for a starter, a green horn to put in all the capital at once on a large chicken farm. You may go ahead anyway if you have adequate financial reserves to fall back on, have the right logistics in place and have the capacity for risk

There are some who have the money to invest in the business but do not have the time. They may have very limited or no poultry knowledge and/or experience and their success in the business are tied to their ability to engage someone as manager to supervise the farm.

The manager must be a knowledgeable, experienced and capable person who has the personality suited for the work. The personality requirements suited for the work include mental and physical abilities.
The personality requirements essential to success in poultry farming, expected of a hired employee manager include:

-Personal liking for the business
-Attention to details as the business is largely composed of details
-Ability to create your own system for the work, not to be tossed about by many. Stick to one system.
-Ability to deploy common sense to take quick and correct decisions when necessary to avert disaster
-Energy and Promptness
-Ability to concentrate time and attention on the work to ensure that no detail is neglected.
If your farm manager lacks the essentials stated above, it is clear that you may have placed your chicken farm in the wrong hands.

John Ayodele
Phone: +2348035978352


Poultry Farming in Nigeria: The Preferred Business Without Taboos   Leave a comment

Poultry business is one of the best preferred businesses to do in Nigeria.

There are no taboos prohibiting the production and consumption of poultry products anywhere in Nigeria. The 150 million Nigerians consume poultry products in one form or the other. There are an estimated 20+ million households in Nigeria.

For example, you cannot set up a piggery in many parts of the North of Nigeria where the religion forbids consumption of pork.

Therefore, the chicken market is a far larger and guaranteed market without any cultural/religious restrictions or prohibitions affecting it all over Nigeria.

You can set up a chicken farm in any part of Nigeria without having any troubled conscience as regards violating any religious or cultural taboos and you are sure of market patronage anywhere in Nigeria…Guaranteed!

John Ayodele
Phone: +2348035978352

Poultry Farming in Nigeria: 6 Major Facts For Starters To Note   Leave a comment

Are you a Nigerian? Are you interested in Chicken Farming?

Poultry farming is one of the most viable businesses any one can do either on a micro, small or large scale. The bulk of Nigeria’s poultry needs are met by imports either directly or by smugglers which confirm the existence of a large market.

The present high cost of chicken and eggs indicate the level of scarcity of the products. Besides the ready market awaiting the products, all the needed materials including feed and machinery are locally available here in Nigeria.

Setting up a poultry farm, the following are essential:

1) The chickens have special needs and you as a chicken farmer should be prepared to do what it takes to meet their needs. If you cannot, it is better to find another business.

2) Set up and operational costs (Costing Analysis)
You need to know the start-up & operational costs of the poultry venture before you start it. Know the feeding costs before you start and ensure you have the funds ready. Some start foolishly, then get stuck and stranded along the way and end up closing down. The chickens won’t listen to your stories that there is no money to feed them. You must find the money quickly else you lose the whole investment.

3) It is essential that you understand the important and essential aspects of chicken farming which work together to make a profitable farm a reality.

4) See the business as an investment and pay attention to it.

5) Understand chicken housing design and minimum floor space requirements. Get it right before you start else you are in trouble.

6) The management of the farm is one of the most crucial elements i.e. who will manage the farm. Get an informed, capable and trusted person to manage the farm. If you cannot, please look for another business

Resource link:

John Ayodele
Phone: +2348035978352

Poultry Farming: The Major Scare about the Business   Leave a comment

The major scare about the chicken business in Nigeria is the fear of chicken deaths or high failure rates or mortality rates. Nigerians are scared of businesses that have a risk element or long gestation and prefer to do risk free business that delivers promising returns in the short term.

Is there any risk free business or endeavor? Chickens die. Is that any big deal? Don’t humans die? Are chickens and humans not living things? Do we have power over our living and death? Do not humans with the best comforts of life – food, money, drugs & other essentials of life- slump and die sometimes without cause?

If you are afraid that some of your chickens may die, why are you not afraid of driving? Or eating? Or sleeping? Or marrying? It is a risk too to drive a car, to eat, to sleep and to marry a husband or a wife.

People get killed while driving. People eat food and die. People sleep and do not wake up. People often marry the wrong partners and come out of it with scars and bruises and regrets and life goes on. If you are scared of risk, do not ever step out of your bedroom because you may get hurt.

Do not be afraid or scared of the business on account of chicken deaths. Prepare your mind that you will lose some chickens. The standard normal mortality rate is 8% of your stock per year provided that you have done everything that you should do.

If you have 500 layer chickens, you should not lose more than 40 in 12 months. If you do lose chickens over 8%, then it is abnormal and indicates that something is obviously wrong that should be promptly investigated and corrected.

In many cases, it is due to farmer ignorance or negligence by the failure to do what is necessary at the right time. You must properly manage the chickens from inception and also operate the farm under excellent conditions. Managing the chickens properly from inception and operating the farm under excellent condition is where the real work is.

This is not a business you set up and hand over to just anyone to manage for you because they may not represent your interests the way you expect. The owner’s personal attention to supervise the farm is very necessary even if he has personnel in charge.

This is the reason why it is essential that the owner should have some knowledge of the business to be able to understand what is going on in the business. Knowledge is one of the greatest assets in business.

If however you can get a trusted and competent and trained hand to manage it for you, all will be well. But if you put an incompetent hand in charge, you may regret coming into poultry (chicken) business and think that witches are after you.

Most of those who failed in this business and are spreading negative stories about it are those who ventured into it with a get-rich quick mindset or who had no knowledge in the business or who engaged incompetent hands and had no time to supervise it or those who expected overnight results and had no patience.

Livestock farming is hard work and not for the lazy. There is no short cut in the chicken business.
 For detailed Profit & Costs analysis of a 500 layer chicken farm, click (Report Number 4)
 For other informative poultry reports for starters, click
 For testimonials, click
John Ayodele
Phone: +2348035978352

Poultry Farming: Comparing the Three Types of Chickens   Leave a comment

The fastest way to make money or to recoup your investment in poultry farming is through broiler chicken farming. Broilers are for meat production and are reared for 5-7-12 weeks. At 5-7 weeks, you can sell them to eateries and fast food companies.

The chicken business that will provide you with steady cash flow, daily income over a longer period of time and the more lucrative is layer farming for egg production. However, layer farming is more stressful and more capital intensive than broiler farming. You will rear layers for up to 18- 20-22 weeks before egg production starts and you will maintain them for another 15-18 months on the farm.

If you are supplying broilers to a fast food company, then you must have the financial resources to produce in thousands and regularly too. If you have a small budget, you can rear about 50-100 broilers in your backyard at home and sell at 12 weeks. You can rear them to target a festive period such as Christmas where demand is higher.

If you are rearing a small flock for Christmas, you should start by mid-September to first week October and by mid-December, they are ready for sale. Then start selling from December 23 to January 1st.This is the period you can get the best possible prices. Endeavor to sell all by January 1 because, by the following day, January 2nd the prices may crash when demand falls.

If price crashes below your cost of production and you continue to feed the birds, that means you are making a loss. This means that you should produce what you can sell and have to put in extra effort to locate your own market. With good farm management, feeding techniques and marketing strategy, 100% profit is assured.

In the layer farming business, once your chickens have commenced egg production, look for 2 egg retailers to tell within or outside your neighborhood. Within few days or weeks, you will see a stream of customers whom you did not tell knocking on your door asking for eggs. The market for eggs is very large.

The third type, the cockerel chicken reared for meat production goes through the same rearing processes as the layers and broilers. The three types have different vaccination schedules. The cockerel is a more rugged bird than the layers and broilers and can survive many odds much better than the others if properly vaccinated from inception.

But some do not rear cockerels because they take too long to mature for sale (about 5-6 months) and if you sell in an off season you may make a loss, selling below cost of production. Timing of the sale matters, take note.

If you are rearing a few broilers and cockerel as a backyard farmer, it is advised that you target a festival period where demand will be high and you can get good prices that will fetch you a clean profit.
The chicken farming business is real good business.

Then, it is not as easy as it seems. It is a sensitive business but the risk is manageable. It requires hard work and prompt attention to details. For example, to do well in broiler farming, there are about four main challenges you must solve to have smooth farming operations.

For informative poultry reports for starters, click

John Ayodele
Phone: +2348035978352

Poultry Farming for Nigerians: The Goldmine in Layers Chicken Farming   Leave a comment

A 500 layers chicken farm is a micro-farm which can be set up in a home backyard. Chicken farming especially layers chickens for egg production is a lucrative business where the chickens can lay eggs for 12-18 months.But you have to understand their laying pattern based on consistency in egg production and the diminishing stages in egg production to make reasonable and realistic estimates.

Some over enthusiastic persons jump into the business based on wrong figures and wrong assumptions. Some say that a chicken lays an egg per day and can lay eggs for 24 months. That is a false assumption. The rule is one egg per day but there are about 6 exceptions to this rule. Allowances must be made for the exceptions else you end up with misleading production and figures.

To get the revenue figures right, first make an allowance for mortality. The normal accepted mortality rate is 8% of the stock per year. Where you have 500 chickens, the maximum loss should not exceed 40 chickens in one year.

Secondly, estimate the cost of feeding the chickens in the brooding stage 0-8 weeks; the grower stage 9-20 weeks, and the egg production phase 20 weeks and above. Work the feeding cost for 500 chickens based on using factory finished feeds or self-milled feeds.

Estimate the revenue from egg sales based on the laying pattern of the chickens and calculate for one year egg sales for 460 chickens. In addition, estimate for the sales of the 460 layers at the end of egg production.

Thirdly, make estimates for the other farm overheads to be incurred such as wages, water, electricity, vaccines and the rest.

At the end of egg production, you sell the birds as spent layers. It sold for N1400.00 per bird during Christmas 2017. Selling the 500 spent layers fetches N700, 000.00. The market for old layers during Christmas is a large business in Nigeria. Someone during Christmas 2017 asking for how to get 20,000 old layers to fulfill a supply contract.

You make money only if you run the business well in the right manner and have healthy chickens to produce eggs and can sustain them alive to the end of egg production. If you can understand the income and expenses arithmetic, next time you see a chicken walking on the street, you are seeing a potential goldmine.

Unfortunately, many Nigerians are blind and prefer to go wash toilets for a living in foreign lands. To make the income arithmetic easier for starters to understand, i have done the profit analysis for 500 chickens based on market prices as at March 8, 2018.

 For detailed Profit analysis of a 500 layer chicken farm, click (Report Number 4)
 For other poultry reports for starters, click
 For testimonials, click
John Ayodele
Phone: +2348035978352

Poultry Farming: How to Avoid Common Errors That Kills The Business   Leave a comment

If you are a starter viewing intending to invest in a small chicken farm, there are many errors to avoid which many make out of ignorance or negligence which causes losses. Chickens require good handling and that makes it a sensitive business.

There is a general misconception in Nigeria that poultry farming is failure-prone and a ‘no-go area”. This is very far from the truth. The main reason why the business is dreaded by many starters is the fact that some who failed in it dabbled into it without adequate knowledge about how it operates.
Some are knowledgeable but not willing or able to do what is necessary to ensure smooth operations.

Therefore, they often make serious, avoidable errors based on their ignorance and/or negligence and come out with regrets and a tale of woe which is spread to discourage others.
There are 3 stages in the life of a layer chicken-the brooding stage, the rearing stage and the laying stage.

The brooding stage is where the day old chickens are kept in a brooders house for a maximum of 8 weeks. At this stage they need experienced handling and adequate care; else many may die within this period. It takes experience and good handling to rear the chickens with minimum loss at this stage.
Some starters avoid day old chicks and start with point-of-lay chickens but you must buy healthy point-of -lay from reputable sources.

The brooding stage is the most critical period in the life of a chicken and it is at this point that many starters make the errors which can lead to total loss of investment. There is an array of errors often made by inexperienced starters and some are as follows:

-Locating the brooders house too close to the rearing house for older birds
-Using same attendant to attend to chickens in the brooders house as well as older birds
-Housing chickens of different ages together in the same chicken pen
-Mixing chickens from different hatcheries together in the same chicken pen
-Overcrowding (not observing the minimum floor space requirements per chicken)
-Bad litter management
-Not knowing when the chickens are uncomfortable and how to attend to it.

Click for poultry reports for starters
For testimonials, click

John Ayodele
Phone: +2348035978352